Apple Maps Client Listing Info

3. Add Business

Search your business name first

👉 Two possibilities:

It already exists → Claim it

It doesn’t exist → Create a new listing

If you found your location during the previous step, you can verify it instantly with a phone call (or submit official documentation, which can take up to five days).

You will receive an automated phone call from Apple with a verification phone.

Enter the code to verify your business.

If your business is new to Apple Maps (i.e. you had to go through the steps above to “Add a new location”), you must submit official documentation, which can take up to five days.

Examples of accepted documentation include a lease, insurance policy, or utility bill that shows the name and location of your business.

Complete the upload, and click “Done.” Once you hear back from Apple, you can move on to the next step.

 Step 4: Enter your business details

Fill this out carefully (this affects SEO + visibility):

Business name

Address (or service area if you travel)

Phone number

Website (use your main site!)

Business category (VERY important for ranking)

Hours of operation

Header Photo and Logo: The “Place Card Header” consists of a “cover photo” and your logo. This is what customers see when they select your location. (If you have multiple locations, you can use a unique photo and logo for each location.)

Be advised that Apple reviews photos, so images may take up to three days to be published.

Business Description: Provide an informative and captivating description of your business (using 500 characters or less).

Location photos: We suggest uploading additional pictures to share what a customer can expect at your business; this can include exterior views, services, products, or even your adorable office dog!

You have the option to add captions and alt text to each picture. (If you aren’t familiar, alt text is a description for anyone that cannot view an image.)

Again, photos are subject to review. (See 1.a. above.)

Hours: Add custom or holiday hours.

Showcase: Create a lead-generation “Showcase;” it’s one of the best features of Apple Business Connect and an ideal way to highlight products, promotions, and events.

Step 5: Add photos 

Be advised that Apple reviews photos, so images may take up to three days to be published. Photo Descriptions 100 characters.

Upload:

Before/after photos

Team photos

Equipment shots

Listings with photos get way more clicks.